BRD Nation
Summary
BRD needed a new design direction to help create interest in the sales teams and recognize there current leaders out in the field. By creating a style that both fit there brand and highlight the competitive nature of sales, I was able to give BRD there own identity that was unique to them.
I designed a identify guide that fixed BRD’s amateur look and highlighted them as a new player in the game.
Goal
Make BRD stand out as a professional and
Role
Visual Designer
Timeline
April 2026 - August 2026
Tools
Figma, Figma Motion, Mid Journey,
Adobe Photoshop
VISUAL IDENTITY
Athletic, Classic, and Consistent
PROFILE ICONS
HIGHLIGHT ICONS
PODCAST ICON
DESIGN STYLE
POST DESIGNS
For scheduled regular posts we stuck to the BRD design style, but broke changed in up a little for more “one off” posts.
MOTION DESIGN
One of the best ways we found to boost engagement was by adding motion. Creating a new level to the same great brand.
COMPETITION DESIGN
Incentive’s are a big part in sales marketing growth and creating a winning culture. BRD needed the right designs to do so.
SEE HOW IT WORKS
instagram/brdnation.com
BRD Nation
Summary
BRD needed a new design direction to help create interest in the sales teams and recognize there current leaders out in the field. By creating a style that both fit there brand and highlight the competitive nature of sales, I was able to give BRD there own identity that was unique to them.
I designed a identify guide that fixed BRD’s amateur look and highlighted them as a new player in the game.
Goal
Make BRD stand out as a professional and competitive marketing company.
Role
Visual Designer
Timeline
April 2026 - August 2026
Tools
Figma, Figma Motion, Mid Journey,
Adobe Photoshop
VISUAL IDENTITY
Athletic, Classic, and Consistent
PROFILE ICONS
HIGHLIGHT ICONS
PODCAST ICON
DESIGN STYLE
POST DESIGNS
For scheduled regular posts we stuck to the BRD design style, but broke changed in up a little for more “one off” posts.
MOTION DESIGN
One of the best ways we found to boost engagement was by adding motion. Creating a new level to the same great brand.
COMPETITION DESIGN
Incentive’s are a big part in sales marketing growth and creating a winning culture. BRD needed the right designs to do so.
SEE HOW IT WORKS